Alberta’s Jeff Seward Just Won $29,605 in Go Auto’s Upgrade Your Ride Contest


In July, we decided to give Albertans the chance to win the 2016 version of their current vehicle in a contest we called Upgrade Your Ride. To enter, all you had to do was call, text, or go online and tell us your name and the make of your current vehicle. The rest is, as they say, history. 

Our first winner was Hany Hasona, from Edmonton, Alberta who upgraded from a 2007 Grand Caravan SE, priced at $20,400 into a 2016 Caravan Crew valued at $38,000.

We had so much fun running the contest in July, we decided to do it all over again in August! And we bet you know what that means….

We Have Another Lucky Winner!

Everyone, meet Jeff Seward from Okotoks, Alberta. He entered his 2008 Dodge Grand Caravan at the beginning of the month and yesterday we drove to Okotoks to give him and his family a cheque for $29,605 (the cost of the 2016 model of their vehicle).

Jeff is a husband and proud father to two adorable little boys, ages 2 and 2-months old. He’s currently a stay-at-home dad and said that this win couldn’t have come at a better time for their family.

One of the great things about the Upgrade Your Ride contest is, you can do whatever you want with the money! Sounds like they’re going to use the cash to pay off bills, start a college fund for the boys and treat the whole family to something special. It doesn’t get much better than that.


Congratulations to the Sewards. We are honored that we could help out such a deserving family.


Now that the Upgrade Your Ride contest is done, we’re getting ready for the next big thing. To stay up-to-date on future contests (just like this one), follow us on Facebook and Twitter.